7 LEAN MARKETING LAWS FOR THE INSPIRED ENTREPRENEUR

These days, however, hang onto your wallet. A new breed of radio host is insisting that guests fork over a few hundred dollars---sometimes more---for the "privilege" of being on their show. Some guests, desperate for exposure for a new book or project, willingly pay the money. Then they're disappointed when they get little feedback from listeners,

Getting quality sales marketing leads will only be as important as investing cash on advertising and promotions. Lead generation is tricky because you could have to balance between spending money and knowing if there is a substantial return all over your investment. Ideally, there is no money spent, the results are measured, necessary adjustments a